semi-custom logo designs

Semi-custom brand kits blend intentional design with efficiency. You select the look, I personalize it for your brand within two weeks. Each identity is part of a limited edition, available only five times to ensure exclusivity.

New designs coming January 2026.

A black and white illustration of a person climbing a mountain with a flag at the top.

NEW DESIGNS COMING JANUARY 2026

NEW DESIGNS COMING JANUARY 2026

in the meantime, you can still learn about the process below!

within two weeks

you’ll have a creative, cohesive brand, and the confidence that comes with it.

01

Select and purchase your semi-custom brand design

Fill out the form, sign the contract, and submit your payment to make it official.

02

Receive your proofs

I will then customize your brand kit with your name, tagline, and color preferences within two week (one round of revisions accepted).

03

Download your brand

Once approved, you'll receive files in every brand color and file format, customized just for you!

Close-up of a person in an outdoor jacket holding the zipper in preparation to zip up, with text overlay promoting Outerform field-tested apparel and gear
Billboard advertisement for Outerform, outdoor apparel and gear, featuring mountain landscapes and a hiker in a red jacket with a large red backpack with mountains, forests, and sky in the background.
Pattern with the word 'OUTERFORM' and a stylized pound currency symbol on an orange background.
Two clothing tags with Outerform branding hanging in front of a mountain landscape with trees and mountains in the background.

what you get

A streamlined way to elevate your brand, without starting from scratch. This option begins with a thoughtfully designed brand foundation, then customized with your business name, color palette, typography, and photography mood boards.


It’s a tailored experience with a quicker turnaround and smaller budget.

DELIVERABLES:

  • Logo design

  • Color palette

  • Font selections

  • Secondary logo

  • Badge/Icon

  • Custom pattern/texture

  • Brand sheet with color codes, fonts, and look/feel

  • 2-week timeline

INVESTMENT: $1,800

Semi-custom design includes a 50/50 payment structure—half is due at booking, and the balance is due upon delivery of your completed brand assets.

Two glasses of red wine on a dark green marble surface with the word "solin" in large orange letters and the tagline "Warmth, poured slowly" below, along with a sunburst logo and text indicating a luxury lounge and bar.
Mountain landscape with rocky peaks, green forested valley, and a red icon of a wrench and a hammer in the center.
Top image shows a glass of red wine on a marble table with a coaster reading 'Solin Luxury Lounge Bar'. Bottom image shows a pink cocktail in a glass mug with a coaster that has 'Solin Luxury Lounge Bar' and 'Warmth Poured Slowly' written on it.
Three white disposable coffee cups with black owl and text designs, arranged on a plain white background.

FREQUENT QUESTIONS

WHICH ELEMENTS are customized?

I will customize the brand name, tagline, badge/icon, colors, and images to your preferences. I will also try to customize a unique pattern/texture for you. Fonts will not be edited.

what to my final deliverables include?

I will provide you with your Primary Logo, Secondary Logo, Badge/Icon, and Pattern in every color from your color palette in the following formats: .ai, .eps, .png, .jpg, .pdf. You will also receive a Brand Style Sheet with hex codes and font links to purchase font licenses.

can i add website design?

Yes! While a strong logo is foundational, your brand truly comes to life when it has a thoughtful, strategic space to exist and grow.

I offer custom Squarespace website design, an intuitive and flexible platform that empowers clients to confidently manage and update their site long after our work together ends. You'll receive a polished, cohesive online presence, along with guidance and training to keep it thriving.

how long do semi-custom designs take?

Once you purchase your semi-custom brand, you will receive your design proof within two weeks.

what if i need extra revisions?

One round of revision is included in your purchase; additional design revisions may be added at $200 per round.

are font licenses included?

You will need to purchase your own font licenses. I will provide links where you can do so ( I promise, the fonts we select for semi-custom brands are affordable! Most average about $30 per font and can be written off.)

i need something more customized. what other custom services do you offer?

Right this way! I love creating completely custom work for our brand design clients. Fill out the form and we’ll schedule a discovery call.

do you offer payment plans?

Yes! My standard payment plan for semi-custom kits offers a 50% retainer due at the beginning fo the project, with the remaining 50% due upon file release (typically about 2 weeks after booking). Please reach out if you're interested in a more flexible payment plan so we can get one set up for you.

why invest in design if i can just use canva?

Canva is a fantastic tool that’s made design quick and more accessible. But here’s the thing: anyone can throw together a logo or colors on Canva, and most do. The risk? Your brand ends up looking basic and like a dozen others, blending in rather than standing out.

Professional branding is about crafting a unique, strategic look that truly represents your story and sets you apart from the crowd. When you work with me, you get design that’s intentional, tailored, and built to last, not just a pretty graphic you found in a template.

If you want to rise above the rest and make a lasting impression, that’s where my services come in.

ready for a semi-custom brand kit?

Fill out the form below as much as possible, and we’ll get the ball rolling!

A LOGO IS JUST THE BEGINNING, WE CAN DO EVEN MORE TOGETHER TO BUILD YOUR BRAND.

I need a dynamic, responsive website.
I need high quality photography that stands out.
I need intentional design that makes an impact.